Here’s what we said back in August: “Every day we get posts, phone calls and emails asking us where we are in the “getting back into the market”. We haven’t forgotten you this past month. Fact of the matter is that our zoo production has taught us that our current manufacturing operation is not suited to make consumer RYKRISP as needed. It’s technical stuff like an oven that is too short, packaging in too confined an area etc etc. That’s what a start-up is for. Our job is to get the process and product right, so we are working on fixing this. I just wanted to post our website visitors as you and our Facebook fans are our most loyal supporters. More to come as we sort out the solutions. Thanks for your ongoing support!”
Two months later and we haven’t yet found the solution, but we’re trying just as hard as before. It would take me too long to explain exactly what the issue is, but suffice it to say, it involves us trying to disentangle from the original co-packer. As they say, “Breaking up is hard to do”, but it’s the right thing for making a great product. It’s also life in a start-up. Success never seems to occur in a straight line. Rest assured, we haven’t forgotten you, but more importantly, we hope you don’t forget us!
Thanks as always.